WORK EXPERIENCE

Havas Formula, Associate Director, Communications, B2B Midwest

May 2021 - February 2022

  • Served as primary contact for clients in corporate, technology (both B2B and consumer), security, automotive and healthcare spaces, including: Criteo, JBG Smith (specifically National Landing), Old World Industries, Medflyt (now Medflyt at Home) and Havas (corporate brand)

  • Lead strategic public relations planning and processes across all accounts, including the development of messaging architecture, media relations, paid editorials, conferences, awards, etc.

  • Managed five to seven staff reports per account team (for five accounts total, ran simultaneously), in addition to two direct reports

  • Worked alongside firm’s regional vice president, executive vice president and president in the development of new business proposals and presentations

CannonDesign, National Communications Manager, Education & Communications Lead, Chicago, St. Louis and Denver

February 2017-April 2021

  • Developed and wrote all copy for “Living-Centered Design” brand refresh for the Education Market, including website content, bylines, blog posts and brochures 

  • Generated press, speaking opportunities, whitepapers and award wins for the Education Market, and in support of the Chicago market. Examples include:

    • Press: The Chronicle of Higher Education, Metropolis Magazine, Building Design + Construction, School Planning & Management, American School & University, Talking Stick, The 74 Million, Urban Toronto, Contract Magazine

    • Summits/Symposiums: Chicago Metropolis panel (2017 and 2018); founded and ran the CannonDesign Education Symposium (2018-2020)

    • Speaking opportunities: SxSW Edu, NASPA, SCUP, EDspaces, A4LE LearningSCAPES, ACUI, NASPA, SP & M Security Summit

    • Awards: ACUI, SxSW Edu Learn By Design, A4LE LESolutions Award, School Planning & Management Education Design Showcase, American School & University Architecture Portfolio, Education Interiors Showcase

  • Assisted national Education Market Co-Directors and Chicago Office Practice Leader with business development, leading communications strategies including press releases, marketing e-blasts, website content and social posts

  • Owned all internal market and office communications including leadership updates, new hire announcements, project news and presentations

Finn Partners, Senior Account Executive, Technology

July 2015-February 2017

  • Served as day-to-day contact for clients within B2B technology including smart building, mobile, enterprise and workplace solutions, corporate social responsibility and intellectual property law. Clients included: Crestron, MOBI Wireless Management (now Tangoe), Monetate and CareerBuilder

  • Developed media content to bolster client credibility and reputation, including press releases, bylines, blog and social posts on behalf of both companies and executives 

  • Secured placements and opportunities with top tier business, technology and trade outlets including: The Wall Street Journal, MarketWatch, Fox Business, Business Insider, Forbes, Fast Company, Inc., Women’s Wear Daily, eWeek, Digiday, MediaPost, Facility Executive and Electronic House

Edelman, Trainee, Consumer - Account Executive, Corporate Technology

February 2012-July 2015

  • Served as day-to-day contact for Fortune 500 client accounts with specialization in industrial industries including aerospace and defense, automotive, rail and architectural materials

  • Built relationships and secured placements with prominent national, local (Chicagoland and Detroit), technology and trade outlets including: CNBC, Bloomberg TV, Financial Times, Reuters, Associated Press, USA TODAY, The Chicago Tribune, Crain’s Chicago and Detroit Business, The Detroit News, Popular Science, Wired, InformationWeek, Automotive News and Aviation Week

  • Led successful awards programs and launched/managed clients’ social media profiles

  • Provided onsite event support and produced industry research, presentation materials and new business RFPs